Meet the Team Behind Wise Bear Creative

In-House Experts. Trusted Partners. One Unified Mission.

At Wise Bear Creative, we combine the power of a dedicated in-house team with a handpicked network of trusted partners—giving you access to exactly the right talent for your project.

Our core team is made up of designers, developers, strategists, and creators who live and breathe marketing. We show up every day ready to build brands, generate leads, and move the needle for our clients. But we also know that no single team can be experts at everything. That’s why we’ve built strong partnerships with specialists across design, SEO, paid media, publishing, analytics, and more.

When you work with us, you’re not getting a generic agency experience. You’re getting a collaborative team that’s built for your goals—with deep experience in industries like CPG, environmental services, legal, concrete, publishing, and beyond.

Our strength is in our diversity. We’ve been brand managers, sales directors, filmmakers, engineers, copywriters, and entrepreneurs. That range of experience helps us see your business from multiple angles—and deliver marketing that actually makes an impact.

We don’t just create content. We create strategy-backed, performance-driven campaigns designed to get results. That’s the Wise way to do it.

"A brand isn't built by a logo, its built by the story behind it"

The bears

Internal Team

Jake Britton

Chief Creative Director | Founder

Jake is a proud father, filmmaker, and the visionary behind Wise Bear Creative. With over 15 years of experience in branding, sales strategy, and creative marketing, Jake leads the team with a unique blend of grit, heart, and creative clarity. He’s passionate about helping businesses tell stories that resonate and convert, and he’s just as comfortable directing a film shoot as he is guiding a multi-channel marketing strategy. For Jake, leadership starts at home — and that same presence and integrity drives every client relationship.

George Boler

Project Manager

George is a process guru with a heart for adventure and a brain wired for efficiency. As Wise Bear’s go-to operations lead, he keeps timelines tight, clients informed, and projects humming. A proud dad and avid bikepacker, George brings a steady hand to the chaos of creative work. He’s the quiet force behind the scenes, making sure every deliverable meets the Wise Bear standard and every client feels supported from kickoff to launch.

Ryan Gloversic

SEO Specialist

Ryan is an on-page SEO expert with a passion for search performance, content optimization, and technical audits. A kiteboarder and explorer by nature, he brings that same curiosity and drive to understanding what makes Google tick. Ryan ensures every site we build is not only beautiful but built to rank. From schema markup to keyword architecture, he helps our clients build authority online and turn organic traffic into leads and revenue.

Rachel Hudson

Senior Graphic designer | SOCIAL MEDIA LEAD

Rachel Hudson is a creative leader in branding and visual design, with a specialty in food & beverage and digital content. She’s driven brand identity and campaigns, and has served as Art Director and Designer for clients like Von Trapp Farmstead. Rachel has also designed digital content (websites, mobile apps) for GTB’s major client, Ford.

She brings talent for storytelling through visuals, strong strategic thinking, and a track record of elevating brand experiences across physical and digital touchpoints.

Jeff Dutton

Branding Strateigist | Account Executive

Jeff is a branding strategist and natural wordsmith with a deep understanding of what makes a brand stick. A homesteader at heart and lifelong storyteller, he helps clients discover their authentic voice and bring it to market with clarity and power. Jeff has worked with both emerging startups and established brands across industries, crafting messaging systems that fuel growth and build loyalty. When he’s not writing copy that converts, he’s tending the garden or chasing kids around the yard.

Carlos Alfaro

Executive Operations Assistant

Carlos is the organizational backbone of Wise Bear Creative, serving as our Executive Operations Assistant with precision and calm under pressure. With a sharp eye for detail and a deep commitment to making things run smoothly, Carlos bridges the gap between creative energy and operational excellence. He manages calendars, streamlines communication, and ensures every client touchpoint is handled with care. Whether he’s coordinating internal workflows or supporting launch timelines, Carlos helps keep the momentum moving forward — quietly, effectively, and always with the team’s best interest at heart.

Brenda-Web-Developer-Head-shot

Brenda Hoffman

Web Developer 

Brenda is a full-stack web developer with a knack for bringing big ideas to life through clean, fast, and functional code. With years of experience in both agency and freelance environments, she builds user-friendly websites that scale. A traveler, mother, and coder, Brenda is constantly pushing the edge of tech and design — whether it’s troubleshooting backend logic or improving front-end UX. Her development work is the foundation on which many Wise Bear client successes are built.

Our Trusted Partners

At the heart of our work lies a strong foundation of community, collaboration, and long-standing friendships. Over the years, we have built a cadre of creative minds from diverse backgrounds, each bringing unique perspectives and expertise to the table. This dynamic synergy fuels our passion for helping businesses like yours tell their stories and drive revenue in a meaningful and authentic way. Whether you’re looking to establish your brand identity, strengthen your online presence, or create high-impact marketing campaigns, our team is dedicated to providing solutions that align with your goals.

Third Coast Creative

Graphic Design, Merch, Package Design, Photo and more

Jenn Marie Photography

Social media photo services

MCA Media

Video Production

Design Dedication

Web Design

Humn Marketing

Story Brand Marketing

Myles Cronk Photography

Product Photography

Classic Press GR

Print and Marketing Materials