Google Analytics & Search Console Setup
If you're not tracking, you're just guessing.
Most service business owners launch a website and hope it works.
They were told SEO was “included” or that traffic would come. But months pass, the phone stays quiet, and no one can explain why.
That’s because no one set up the tools that tell the truth.
Google Analytics and Search Console are free tools that show how people find your business, what pages they visit, what’s broken, and where your site is losing traffic. If these tools aren’t installed correctly, you’re flying blind.
We help service-based businesses in Grand Rapids install and connect these tools the right way—then show you what to actually do with the data.
What We Handle
- Google Analytics 4 (GA4) property creation and tracking setup
- Google Search Console account setup and verification
- Website connection and tag installation
- Goal tracking and basic conversion events
- Sitemap submission and indexing monitoring
- Search performance reports and keyword tracking
- Error notifications and coverage issue monitoring
Why This Matters
Without analytics and search tracking, you have no way to know:
- How many people are visiting your website
- Where they’re coming from
- What keywords are driving traffic
- Which pages are performing well
- What’s broken or blocking your growth
FAQ: Google Analytics & Search Console
Search Console is a free tool from Google that shows how your site performs in search results. It tracks what keywords you rank for, what pages are indexed, and what errors are stopping you from being found.
Google Analytics tracks how people interact with your website. It shows where visitors come from, what pages they visit, how long they stay, and if they convert into leads or customers.
Analytics shows what users do once they’re on your site. Search Console shows how they found it. Together, they give you a full picture of your website’s performance and potential.
Yes. We specialize in helping Grand Rapids service businesses get their analytics and search tools set up correctly—then we explain the results in plain English.